1 0 Y E A R S

(…it’s a bit long but we have something I would love to share with you!)

In 2009 HEVEA was launched with our (now) iconic all-natural rubber pacifier (2 shapes and sizes) and a strong ambition to make things better and raise awareness about the massive overuse of plastic, which now mainstream. At that time I had an interesting (and well-paid) job but wanted to make a positive difference on the environment and wanted to avoid plastic for their children, so she started on my entrepreneurial career.

When HEVEA was started, we had a little storage facility, with insufficient room for the 40.000 pacifiers which arrived by container from Malaysia. I, together with my husband, packed the pacifiers in shipment boxes at night in own tiny house and took them by bike to the local post office. It was hectic, inspiring and intense, with two children age 0 and 1 1/2. At times it was hard. Hard to sell enough, hard to convince shops and retailers around the world of including the products from a small brand from Denmark, and hard to make a bit of bucks.

Fortunately, the pacifiers filled a gap in the market and with time the interest for eco-friendly and non-toxic products increased. And so did our staff and the number of products we produce. Now, in 2019, it’s 10 years since HEVEA was established. It’s been a long, cumbersome and fascinating journey. We’ve developed so much as a company. Besides the pacifiers, we make bath toys (not least the Kawan in the first photo), teethers, Glass baby bottles, Rubberwood Stools and a lot of other beautiful items.

And we will continue focus on being even more eco-friendly and make beautiful green fingerprints on our planet. I am so thankful for the support from clients, retailers, partner and – not least – end users and their parents. And just as important, we are happy, that more and more are interested in how we treat our wonderful planet, and how we can take care of it, so many future generations also can enjoy it. As you know, there is no Planet B!

Next month we will launch a number of new products. We are thrilled to see, how they will be received, but we are also very confident, as it’s some of the best products we’ve made so far…much more will follow in the weeks and months to come.

Plastic is passé. Natural is NOW!


Kawan Around the World

So, where will you spend your holiday?

That’s a question you most probably have to answer a lot of times these days. Perhaps you are flying to exotic beaches with shallow crystal waters. Or it might be you will spend a large part of the holiday in a tent in the wilderness. Or perhaps you will stay at home enjoying your local area. No matter where you will be, you will be looking for good experiences and enjoyable moments together with friends.

At HEVEA we have a very good friend called Kawan, which actually means “friend” in Malay. Kawan is the most loveable and cute rubber duck you can imagine. All Kawans are handmade from natural rubber, where we have added natural plant pigments and hand painted it’s beek and feet. It has numerous functions and can be used for bathing, teething and naturally for nearly all kinds of playing.

For both toddlers and children, it’s important to have a good friend by their side. And Kawan would love to be that friend. For Kawan, it’s not important where you’re going or what you’re doing – all that’s matter is to be with its friend.

This Summer, we would love to see, where you, your costumers and everybody else is bringing Kawan. That’s why we will have a “Kawan around the World” competition, where we would love everybody to post photos of the cute duckie on our Instagram.  At the end of August, we will reward the cutest photo with the hashtag #kawanaroundtheworld and @heveababy with a 70EUR voucher to purchase HEVEA products.

I wish you the happiest of holidays!


Problem: teething. Solution: HEVEA teethers

It’s a phase of development which all babies experience. And which many parents fear as it can result in sleepless nights and crying babies: Teething.

It’s the process by which infants teeth erupt, or break through, the gums and can change their mood from little angels into something completely different: a drawling, moody and frustrated child that doesn’t know what’s happening to them.

For many toddlers teething creates irritability, swollen gums and frustration, and they’re obviously very rarely able to identify or communicate what’s wrong. But they do feel the consequences of this major change, which is an essential part of growing up and change diet into solid food.

The period can obviously be rather frustrating for parents too, not always knowing, what’s wrong with their precious baby. The pain they feel is due to the teeth penetrating the gums. Although it can be painful, do not use frozen articles to ease the pain, as it might shortly limit the pain, but it can cause damage to the mouth. Instead give the babies plenty of care, caresses and gentle kisses and let the baby use a teether.

At HEVEA we have developed cute teethers made from natural rubber free from PVC, BPA, phthalates and artificial colours. The soft rubber encourages baby’s natural gnawing action and is ideal for soothing and massaging irritated gums, while extremely durable.

The multiple award-winning HEVEA Panda teether is made of 100% pure natural rubber. The cute Panda is easy to fall in love with, and even easier to grab and hold to for tiny hands.

The HEVEA Kawan teether is painted with pure natural plant pigments and helps stimulate and encourage the baby’s vision. Irritated gums will find great relief chewing the textured beak, feet, and neck. It’s soft, light and gentle, and easy to hold for even the tiniest hands.

The teething period can be difficult for both babies and parents. But there is hope. Care, caresses and kisses together with HEVEA teethers can help parents through a challenging period.